Marketing

Don’t let your LinkedIn content be spoiled by a poor user experience

LinkedIn Content user experience

Great content on LinkedIn can lose traction if not presented well.  In the famous words of Molly Meldrum, ‘do yourself a favour’ and check your UX.  So you want to ensure you don’t let your LinkedIn content be spoiled by a poor user experience. It’s not just the quality and value of good LinkedIn content…

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How engaging on LinkedIn opens up career & job opportunities

LinkedIn for Jobseekers

If you are an executive or professional seeking a new role, unemployed or changing careers this this  blog is for you.  Many people ask how engaging on LinkedIn opens up career and job opportunities. This article will dive into one of the most effective strategies to do so. . CAREER MARKETING MINDSET  Firstly, career and…

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LinkedIn Content – What you need to know

LinkedIn Content Best Tips

If you are serious about using LinkedIn in your business or professional career, then quality content needs to be a key part of your  strategy. But there are so many content options, features, tools, misinformation  and algorithm challenges which can be overwhelming. This article unpacks the when, how, why and what of LinkedIn content and…

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The buck stops with YOU on LinkedIn

The buck stops with you on LinkedIn.  This blogs shows how to increase success on LinkedIn by taking control of your profile. The diversity of people on LinkedIn runs the full gamut.  From Prime Ministers, global industry leaders, high profile influencers, celebrities, ASX & Fortune 500 directors, SMB owners, practitioners of all vocations, freelancers, junior…

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Buying followers and engagement on LinkedIn EXPOSED

Buying followers on LinkedIn exposed

LinkedIn is the premier social media platform for professionals without equal rival and is unequivocally a critical business tool.   However, all that glitters is not gold, and perception does not always match reality as buying followers and engagement on LinkedIn EXPOSED. This article was also exclusively published in Smart Company.  :  All that glitters is…

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Keep a foot on the marketing pedal in the good times

The unexpected can blindside even the most successful of professional businesses.   Even in the busiest of times with great clients and brilliant loyal staff unforeseen circumstances can totally shake the equilibrium to pieces.   Small to medium businesses can   minimise client and staff loss by keeping a foot on the marketing pedal in the good times. Successful…

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Who Matters In Your Business?

Want to amplify your personal brand, drive more referrals and create good will? Focusing on treating  everyone you encounter  as a potential client and someone of value is an important element in building a platform of business attraction.    This mindset flick will really  set your personal brand apart. Most times  we don’t really know who someone…

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