Don’t let your LinkedIn content be spoiled by a poor user experience
Great content on LinkedIn can lose traction if not presented well. In the famous words of Molly Meldrum, ‘do yourself a favour’ and check your UX. So you want to ensure you don’t let your LinkedIn content be spoiled by a poor user experience. It’s not just the quality and value of good LinkedIn content…
Read MoreHow engaging on LinkedIn opens up career & job opportunities
If you are an executive or professional seeking a new role, unemployed or changing careers this this blog is for you. Many people ask how engaging on LinkedIn opens up career and job opportunities. This article will dive into one of the most effective strategies to do so. . CAREER MARKETING MINDSET Firstly, career and…
Read MoreLinkedIn Content – What you need to know
If you are serious about using LinkedIn in your business or professional career, then quality content needs to be a key part of your strategy. But there are so many content options, features, tools, misinformation and algorithm challenges which can be overwhelming. This article unpacks the when, how, why and what of LinkedIn content and…
Read MoreThe buck stops with YOU on LinkedIn
The buck stops with you on LinkedIn. This blogs shows how to increase success on LinkedIn by taking control of your profile. The diversity of people on LinkedIn runs the full gamut. From Prime Ministers, global industry leaders, high profile influencers, celebrities, ASX & Fortune 500 directors, SMB owners, practitioners of all vocations, freelancers, junior…
Read MoreBuying followers and engagement on LinkedIn EXPOSED
LinkedIn is the premier social media platform for professionals without equal rival and is unequivocally a critical business tool. However, all that glitters is not gold, and perception does not always match reality as buying followers and engagement on LinkedIn EXPOSED. This article was also exclusively published in Smart Company. : All that glitters is…
Read MoreHow to keep out of LinkedIn Jail
Many people are in LinkedIn jail but have NO idea that each day their sentence gets extended (sad but true). Knowing how to keep out of LinkedIn jail is so important. I originally wrote this in March 2018 and will regularly update it as needed. The algorithm beast, AI and engineering back end processes mean…
Read MoreDon’t Try and Game Your LinkedIn NAME Field
Emails, Mobiles, Symbols, Extra Information (other than Suffixes) are NOT permitted on the Name Field on LinkedIn – it can and will compromise your account and how you are searched and found. DONT RISK IT! We all want to be clever and increase our visibility on LinkedIn. But trying to be a bit of a…
Read MoreAll Star LinkedIn Profile Ratings – Don’t be Fooled
Recently I presented a ‘Intro to LinkedIn’ session where several participants proudly volunteered they had an ‘All Star’ or Profile Strength rating. I had to tell them the potential bad news. An All Star LinkedIn profile ranking may NOT be exactly All Star. What does an All Star LinkedIn profile rating really mean? The 5 rating levels…
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