Sorry to be the bearer of bad news, but All Star profiles are exactly all star.
Recently I presented a ‘Intro to LinkedIn’ session where a few people proudly volunteered they had an ‘All Star’ profile rating.
They felt this was a clear indicator their profile was strong and performing well. I felt awful – ok only a little 😏) to be the bearer of ‘potentially’ quite bad news. The 5 rating levels (Beginner to All Star) are based ONLY on the COMPLETENESS of a profile & does NOT rate the QUALITY of content, tone, media, photos etc.
LinkedIn All Star ratings are based on completion of 7 sections :
1. Profile Photo
2. Industry & Location
4. Experience (current and at least 2 prior roles)
5. Skills (min 3)
7. Connections (min 50)
Statistics prove that fully completed profiles DO receive circa 40% more initial views (raising % of connectivity) .
But its the QUALITY of what is written and how its communicated, style and detail that will dramatically maximise success. 🌟 🌟 Is your profile REALLY All Star ? 🌟 🌟