Archive for February 2022

Ghosting damages personal brands and reputations

Recruiters ghosting

In the 2009  comedy, Ghosts of Girlfriends Past,  Matthew McConaughey’s character Conor is a notorious flirt who burns and churns women without notice.   Did he show any awareness, or care that his behaviours and ghosting damages personal brands and reputations?  Certainly not in the beginning.. But when the movie brings back the living ghosts of…

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Why and how to be more memorable

How to be memorable

Why and how to be more memorable is the goal of  all marketing and personal branding activities. Whether applied to companies, brands, leaders or career professionals, the same focus and success elements apply. It’s not always easy to stand out, differentiate and be remembered in saturated digital channels and LinkedIn.   But the opportunities to…

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