Posts Tagged ‘#social proof #testimonials’

Diving below the iceberg of testimonials and social proof

Hiring new staff or suppliers can be risky business at the best of times.  There are never any guarantees, but without discernment and due diligence the risks increase exponentially.  So diving below the  iceberg  of testimonials and social proof to minimise risk is essential. Small businesses  are particularly vulnerable if a new hire or supplier…

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