LinkedIn Strategies & Training
LinkedIn has over 10 million subscribers in Australia with 42% using the platform daily and weekly. It offers unrivalled opportunities to connect, engage, attract new clients, validate referrals & credentials, build networks, source staff, find new suppliers and build your brand and visibility. The scope is endless.
It is no longer a nice to have but a must have if you are serious about growing your business and consultancy in the B2B sector.
All services are tailored and delivered via group workshops, personalised one-on-one consulting or programs. We do NOT have a total profile management outsource service (vs a campaign drive) as we believe ongoing success comes from clients managing their profiles internally with designated staff and systems.
LinkedIn Services include:
Expert Authority Positioning
Sales Attraction Tools
Boutique, hands on, marketing and brand focused. We tailor and customise for every clients needs. A Quality vs Quantity with unique strategies and actions so clients can achieve the impact they seek on LinkedIn. We DON'T automate or outsource.
Unlock - Demystify - Leverage - Enjoy - Succeed Impact & Difference Guaranteed
A robust and empowering 90 minute session that will make a real difference quickly (guaranteed). The session time (phone, zoom or skype) is yours to tailor as needed. It may focus fully on your profile, or a combination of elements and needs The focus is to empower your use and success.
A session can cover (but not limited to) :
- Profile Audit - direction and improvements
- Profile template & Ebook
- Do's & Dont's, Compliance
- Connection strategy and building networks
- Tools & features
- Content curation and posting strategy
- Groups, company pages, subscriptions etc
- Tips for success
A questionnaire is sent on booking confirmation. This is a checklist on the areas of to cover to guide the session for a successful outcome and impact.
Profiles to build personal brand authority, expertise positioning and inspire action
Inspiring people to connect and engage with you starts from your personal LinkedIn profile. It's the LinkedIn mothership to all social networking and selling opportunities so it must be powerful, clear, authentic and engaging.
We will create a profile you are proud of, that instantly clarifies and showcases your genius, style, value and your why! But most importantly it will be an attraction magnet for your ideal clients and networks.
This package includes:
- Questionnaire (tailored)
- Consulting Session (90 mins) Phone or In Person
- Personal branding blueprint and positioning
- Fully rewritten and optimised Personal profile
- Fully rewritten and optimised Company Page
- Endorsement Alignment & Additions
- Contact & URL Updates
- Banners, Logos & Photos loaded (and designed if required)
- Edits x 2 as required and follow-ups
Tailored Short Term Campaigns for Professional Social Selling & Strategic Connecting
You have an outstanding and inspiring LinkedIn profile, fantastic website and value add content. The services you provide, the problems you solve and your marketing USPs are clear and engaging. So now it’s time to crank up your LinkedIn success with proactive targeted campaign and approach to increase visibility, position your brand proactively in front of your ideal targets and start valued business and sales conversations.
Clients who get the best results from this are seeking targeted visibility and market alignment but with a QUALITY vs QUANTITY campaign mindset and purpose. This is a hands on (non automated) campaign with analytics.
This package includes:
- Analysis of target market & develop a clear strategy
- Research and refine ideal target clients
- Build a target lists
- Craft unique personalised messages
- Follow Up emails and requests
- Reports & follow-up data
- Content direction & development (if required)
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