LinkedIn Communications & Strategies
LinkedIn has over 8 million subscribers in Australia. It offers unrivalled opportunities to connect, engage, attract new clients, validate referrals & credentials, build networks, source staff, find new suppliers, Increase Company and personal brand visibility, and elevate PR etc. The value and scope of knowing how to use and leverage LinkedIn is endless.
LinkedIn Communication Packages
Diamond Growth Package
This package is for B2B professional business owners and consultants who are ready to really step up and out. If you are determined to own your market space and attract high value ideal clients then this package will take you from survive to thrive.
To become and be seen as a ‘market authority’ or ‘go to trusted expert’ a strong value proposition, unique personal brand and service differentiation are the foundation for every piece of branding, marketing and social media engagement. This program gives clients crystal personal and business branding clarity, a marketing roadmap and the confidence to DARE to thrive. It covers:
Discovery Clarity Session – Who, What, Why, How, SWOT, Values, Goals
Blueprint Report – Personal and Business brand differentiators, USP positioning, Marketing & Media recommendations, LinkedIn strategies, Content direction, Tagline Concepts, Referrals and much more.
LinkedIn Profile – Full re-write, rebranding, optimisation and settings
LinkedIn – Training &/or Targeted Connection Campaign
Personal profiles rewritten and optimised. Can include a re-written and linked company page, logo and optimisation. This package ensures your LinkedIn profile is market and objective focussed.
Team SSI Package
Team Social Selling (SSI) Strategy Package Working with all staff profiles to to align the key objectives of LI and ensuring all branding and selling strategies are consistent and on brand. Includes group training and contribution strategy and posting accountability.
Targeted Campaign Program
You have a great website and LinkedIn profile. The services your provide, the problems you solve and your marketing USPs are clear. So now it’s time to get your brand in front of your ideal targets and start valued business and sales conversations. But most people get the process wrong and repel prospects without a strategy that builds trust and alignment. Automated generic volume campaigns are at best spray and pray. The most successful results on LinkedIn come from a well researched, targeted and bespoke campaign and communication strategy. This is a hands on (non automated) campaign with analytics.
Direction & Content Package
LinkedIn strategy aligned to content Package. This will get your business higher visibility by positioning you and your expertise as a subject matter and go to expert in your sector We review business objectives and strategy and direct a content and engagement plan to attract ideal clients, networks and staff. Can also include content planning and writing, lead generation templates and video strategies.